IMSA: Motul Steps Up Partnership For 2018
During the running of the Motul Petit Le Man in Braselton, GA two weeks ago at Road Atlanta a few 2018 partnerships for IMSA were announced but with a busy weekend of racing across the world a few of those announcements went a little unheard.
One of the big announcements for the ever growing IMSA Weathertech Sports Car Championship is that Motul will be the “Official Motor Oil” in 2018. Motul has an amazing and long running history in the world of racing dating back to the running of Le Mans in 1950s.
Motul has never made a huge push in the United States and focused more on the European market over the years which is a big thing for them to sponsor a US Sport Car Championship this up coming year.
“We look at the quality of a championship, and whatever support there is from factories,” Motul USA president Guillame Pailleret told NBC Sports at Petit Le Mans.
“There are not many other series in America with this many factories or companies. There’s 15 to 19 at least, and it’s tremendous. We’re a small company. We’re not an oil company; we focus on performance lubricants. So the range of brands here is a big opportunity for us.”
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